Frequently Asked Questions (FAQ)

1. How do I get surfers to know about my book?
2. How do I collect payment for my book?
3. How do I receive those payments?
4. Will I make profit from my book?
5. What payment processor should I use?

1. How do I get surfers to know about my book?

There are at least two ways to do this.

a) Advertise your book through pay per click search engines like Google or Yahoo! Google adwords is a cost effective way to get visitors to your book sales page within minutes.

Once you sign up with Google adwords program at http://adwords.google.com, you are given access to your account with all the tools to set up your ad program. You start sending visitors to your book sales page immediately you finish setting up your ad. This takes only a couple of minutes to accomplish. Please read the adwords documentation at http://adwords.google.com.

b) Write free articles for free articles web sites. Include in those articles a link to your book sales page.

Examples of free articles sites are:
1. ezinearticles.com
2. ideamarketers.com
3. goarticles.com
4. articlecity.com

2. How do I collect payment for my book?

You collect payment for your book through online payment processing web sites like clickbank.com, 2checkout.com, paypal.com etc.

3. How do I receive those payments?

Each payment processing network has its on payment methods and schedules. Before signing up for an online payment processing service, read their terms of service.

4. Will I make profit from my book?

You will if you get two things right.
i) Write a compelling sales letter for your book sales page
ii) Advertise right

A sales letter is the invisible salesman on your book sales page. The sales letter keeps working even while you sleep. It works to persuade targeted visitors to buy your book. You will get that sale only if your sales letter triggers the buying emotions in your visitors.

Your Google adwords ads must be properly targeted. If you target your ads to the right audience, you will get a high conversion rate and high profits.

Check out this ebook marketing for profit analysis.

5. What payment processor should I use?

It's entirely up to you which payment processor you use. The most popular payment processors include clickbank.com, 2checkout.com and paypal.com.

However, if you live outside the United States, 2checkout.com is your best bet. They will send you your payments via international bank wire transfer.

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